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JetBlue’s Summer Mosaic Challenge is back!
Looks like I’ve got a pretty good chance of hitting JetBlue Mosaic status again for 2018. As in years past the company has a challenge on offer, allowing travelers to qualify with 25% of the required...
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DLD 151: So many misses, most of which are good things
All sorts of excitement in this week’s episode, including: San Francisco was almost the site of a major aviation disaster. It wasn’t, fortunately, and we still are missing some details on the incident,...
View ArticleSix useful takeaways from the JetBlue Q2 ’17 earnings call
Why six? Because that’s how many things I thought were interesting in the call. And I use the terms “useful” and “interesting” with a certain amount of liberty. That said, here’s what I found...
View ArticleSkip the eclipse, win 100,000 TrueBlue points
Most of those “win crap from an airline for liking a post on Facebook” things are scams. This one is the real deal, sponsored by JetBlue. And for 100,000 points – roughly $1200-1500 in travel without...
View ArticleJetBlue switches to fixed pricing for Hawaiian Airlines awards
Flying to Hawaii with JetBlue TrueBlue points is now a fixed cost affair, though availability limitations are also in play. Is that a good shift for consumers or not? Hard to say on this one. The post...
View ArticleThus ends the great Amazon/JetBlue TrueBlue partnership
For those who love shopping on Amazon and triple-dipping on points earning the process is about to get a lot harder. The click-through shopping portal on the JetBlue TrueBlue site is going away...
View ArticleJetBlue switches to fixed pricing for Hawaiian Airlines awards
Flying to Hawaii with JetBlue TrueBlue points is now a fixed cost affair, though availability limitations are also in play. Is that a good shift for consumers or not? Hard to say on this one. The post...
View ArticleThus ends the great Amazon/JetBlue TrueBlue partnership
For those who love shopping on Amazon and triple-dipping on points earning the process is about to get a lot harder. The click-through shopping portal on the JetBlue TrueBlue site is going away...
View ArticleJetBlue eyes a more mature TrueBlue loyalty program
The co-brand revenue is great and JetBlue intends to continue expanding that stream. But the carrier also knows its TureBlue loyalty program needs a little more to become a mature offering for...
View ArticleJetBlue offers free TrueBlue Mosaic status, plus a year extension
JetBlue waited longer than most to announce plans for its TrueBlue loyalty program in the wake of the coronavirus groundings. But it appears the carrier used that time wisely. With its announcement...
View ArticleJetBlue adds Cash & Points redemptions for TrueBlue
JetBlue customers can now choose a new option to pay for flights. The company's TrueBlue loyalty program introduced a Cash & Points offering today, allowing members to redeem points for a partial...
View ArticleThe era of punitive loyalty is over
Are we ready for an end to "punitive" loyalty programs? Does the travel loyalty industry need to evolve wholesale to keep up with consumer demand? And can that happen without trashing the travel...
View ArticleJetBlue adds Cash & Points redemptions for TrueBlue
JetBlue customers can now choose a new option to pay for flights. The company's TrueBlue loyalty program introduced a Cash & Points offering today, allowing members to redeem points for a partial...
View ArticleJetBlue adds Companion Pass for 2021, lowers Mosaic qualification requirements
Elite status will be a bit easier and better in the JetBlue TrueBlue program next year. The carrier announced changes to the Mosaic status tier on Wednesday, including lower travel and spend...
View ArticleJetBlue, American announce frequent flyer earning reciprocity
American Airlines and JetBlue passengers can now earn points flying on the other carrier. The two airlines announced details of their frequent flyer earning reciprocity plans today, part of their...
View ArticleElite earning bonuses and adjustments for American, JetBlue
American Airlines and JetBlue recognize that elite requalification thresholds remain a challenge for many travelers. The carriers have come up with shifts in earning means and promotions to help boost...
View ArticleAmerican, JetBlue announce elite status reciprocity
With their new Northeast Alliance continuing to grow, American Airlines and JetBlue confirmed the initial elite status benefits for travelers using the partner airline. Don't expect too much, however....
View ArticleJetBlue adds Mosaic+, free upgrades for 2022 elites
JetBlue will make its TrueBlue Mosaic elite status more rewarding in 2022. Upgrades are coming for members, including an option for highly coveted Mint upgrades as part of a newly established Mosaic+...
View ArticleDLD 365: TATL Tales
Lots of news in the Transatlantic market this week, with high hopes for Summer 2022. Lawsuits, and new elite status and maskholes, too.
View ArticleDLD 406: Mega investments
New cabins, new partners, and new fuels are just a few of the major investments airlines announced that we're talking about in this week's episode.
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