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JetBlue eyes a more mature TrueBlue loyalty program

The co-brand revenue is great and JetBlue intends to continue expanding that stream. But the carrier also knows its TureBlue loyalty program needs a little more to become a mature offering for...

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JetBlue offers free TrueBlue Mosaic status, plus a year extension

JetBlue waited longer than most to announce plans for its TrueBlue loyalty program in the wake of the coronavirus groundings. But it appears the carrier used that time wisely. With its announcement...

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JetBlue adds Cash & Points redemptions for TrueBlue

JetBlue customers can now choose a new option to pay for flights. The company's TrueBlue loyalty program introduced a Cash & Points offering today, allowing members to redeem points for a partial...

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JetBlue adds Companion Pass for 2021, lowers Mosaic qualification requirements

Elite status will be a bit easier and better in the JetBlue TrueBlue program next year. The carrier announced changes to the Mosaic status tier on Wednesday, including lower travel and spend...

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JetBlue, American announce frequent flyer earning reciprocity

American Airlines and JetBlue passengers can now earn points flying on the other carrier. The two airlines announced details of their frequent flyer earning reciprocity plans today, part of their...

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Elite earning bonuses and adjustments for American, JetBlue

American Airlines and JetBlue recognize that elite requalification thresholds remain a challenge for many travelers. The carriers have come up with shifts in earning means and promotions to help boost...

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American, JetBlue announce elite status reciprocity

With their new Northeast Alliance continuing to grow, American Airlines and JetBlue confirmed the initial elite status benefits for travelers using the partner airline. Don't expect too much, however....

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JetBlue adds Mosaic+, free upgrades for 2022 elites

JetBlue will make its TrueBlue Mosaic elite status more rewarding in 2022. Upgrades are coming for members, including an option for highly coveted Mint upgrades as part of a newly established Mosaic+...

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DLD 365: TATL Tales

Lots of news in the Transatlantic market this week, with high hopes for Summer 2022. Lawsuits, and new elite status and maskholes, too.

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DLD 406: Mega investments

New cabins, new partners, and new fuels are just a few of the major investments airlines announced that we're talking about in this week's episode.

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